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PR is “bound for a renaissance”

In the media world, the PR industry is often overshadowed by its advertising counterparts. Budgets in the millions go to ad agencies and media-buying agencies. Meanwhile, PR agencies, whose high-end budgets clock in at around $20,000 per month, get scraps in comparison. That could be changing. Now that content is king – from Facebook posts [&hellip

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Is a marketing plan important?

Many firms acknowledge the importance of a marketing plan but so few firms invest the time in making one. Law firms are the worst culprits. The whole year firms receive marketing mail shots from publications asking for A&A (articles and advertising) often generating work for partners as they discuss the relative merits of each new publication. [&hellip

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Young lawyers make a date in Luxembourg

The International Association of Young Lawyers (AIJA) will come back to its roots when it hosts its November conference in Luxembourg. The organisation, which was founded as a not-for-profit in Luxembourg in 1962 and is now based in Brussels, is expected to welcome hundreds of lawyers from firms around the world. AIJA Deputy Secretary General [&hellip

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Risk under the spotlight at TheINsiders event

Fifty leading risk managers from Luxembourg and London gathered to get a grip on risk at the Sofitel in Kirchberg yesterday where the latest updates on regulatory, legal and risk reporting issues were discussed. The evening included three presentations by specialists within the fields of risk reporting, risk regulation and risk oversight, followed by networking [&hellip

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TheINsiders welcomes a new team member

April saw the arrival of Sarah Pitt to TheINsiders team in her role as PR and marketing officer. Fresh from completing an MA in London, Sarah previously worked in the communications, editorial and publications department at Save the Children UK and before that at 352, an English-language weekly magazine for the international community of Luxembourg. [&hellip

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We report on ALFI Spring Conference Day 2

The second day of the 2013 ALFI Spring conference continued to focus on the impacts of the regulatory changes in the years ahead. There was recognition by many that the genesis of the AIFMD was political but it was too early to say if the directive would achieve its goals including increased investor protection. Greater [&hellip

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TheINsiders at ALFI Spring Conference Day 1

Day one of the annual ALFI (Association of the Luxembourg Investment Funds Industry) Spring Conference took place on Tuesday at the Luxembourg conference centre on the Kirchberg. More than 900 delegates from Luxembourg and abroad were in attendance to discuss the status and impacts of the latest influx of European, national and international regulation to [&hellip

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TheINsiders run Speed Networking for the JCI

The Luxembourg branch of the Junior Chamber International (JCI) welcomed youth entrepreneurship leaders from more than 33 countries when it hosted this year’s European presidents’ meeting. Altogether, some 80 presidents and vice presidents attended the three-day event last week, giving the Grand Duchy a chance to showcase the country’s achievements while sharing ideas and expanding [&hellip

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